BOSTON MAGAZINE PHOTOSHOOT WITH JOE PERRY. SHOT BY THE UBER COOL PHOTOGRAPHERS FORMENTO+FORMENTO. HAIR BY SHAG OWNER SANDY POIRIER AND MAKEUP BY VICKI V.

PAUL REVERE MALL, 12:22 A.M.
In the North End, a ghostly revolution was being led by Aerosmith’s Joe Perry, who will reign, no doubt, with screaming guitar licks and one very expensive musket.

Makeup by Vicky Vasvatekis/Shag; hair by Sandy Poirier/Shag. Antiqued flag scarf, John Varvatos, Copley Place, Boston, 617-236-8650, johnvarvatos.com.fea_photoessay3

SANDY POIRIER SHOWS HIS LOVE FOR ORIBE DRY TEXTURIZING SPRAY IN THIS VIDEO FOR ORIBE.COM

You already know that SHAG is a retailer and champion of world class stylist Oribe and his eponymous line of Hair Care products (after all, where else have you been getting your Signature Shampoo and Crème for Style?), and we’re happy to report that the love is mutual.

Recently, our friends at Oribe sat down with SHAG’s easy-to spot owner, Sandy Poirier, for a brief interview on his guilty pleasures (there’s no shame in loving fresh cut flowers, Sandy), the social media site he would create if given the chance, and favorite Oribe product, the sexy-hair-must Dry Texturizing Spray.

To watch Sandy in action, see more photos, and read interview highlights, click through…